Global How to choose jewelry in a store?

How to choose jewelry in a store?


Today it is dif­fi­cult to find a per­son whose wardrobe would not be com­ple­ment­ed by a piece of jew­el­ry. Such trin­kets allow you to empha­size the indi­vid­u­al­i­ty of style, and also make it pos­si­ble to cre­ate a har­mo­nious­ly com­plet­ed image. Be that as it may, but the acqui­si­tion of such an acces­so­ry is always a small hol­i­day.

Some­one may be prepar­ing for this event for a long time, not one day care­ful­ly study­ing the range of jew­el­ry in Ukraine through an online store. Oth­ers sim­ply enter the store when they are in the mood and make a spon­ta­neous pur­chase. At the same time, in both cas­es, it is extreme­ly impor­tant how pre­pared you are for such a process. In oth­er words, you should be inter­est­ed in how to choose jew­el­ry in order not to regret your pur­chase lat­er.

A few tips about this

The main thing that peo­ple usu­al­ly pay atten­tion to in the first place is the price of the acces­so­ry. Often it is she who is the start­ing point in this mat­ter. It should be said right away that if you feel that a ring, neck­lace or chain is “yours”, and you real­ly like them, and at the same time your finan­cial con­di­tion allows you, then be sure to buy it. How­ev­er, please pay some atten­tion to the infor­ma­tion below.

Place of pur­chase.

If you want to be sure that you will not be slipped a fake or a defec­tive item, do not go to dubi­ous places in the form of mar­kets and fairs. For this pur­pose, it is bet­ter to go to a trust­ed out­let: only there you can be giv­en a guar­an­tee of qual­i­ty. Jew­el­ry in an online store is also less safe from the point of view of fraud, more­over, infor­ma­tion about them can always be checked with a spe­cial­ist. There­fore, on the web­site of an online store that you can trust, there will def­i­nite­ly be address­es and tele­phone num­bers of the cen­tral office and branch­es, if any.

A spec­i­men.

Here the pri­or­i­ty also belongs to jew­el­ry stores — in them you can slow­ly try on a ring, a chain, and ear­rings. If you decide to buy online, order the goods bet­ter with a couri­er. In this case, pay­ment for the order is made only on the con­di­tion that you liked the new item and is ide­al in all respects.


The pro­duc­tion of jew­el­ry made of sil­ver, gold and oth­er pre­cious met­als pro­vides for manda­to­ry accom­pa­ny­ing infor­ma­tion mate­r­i­al placed on the tag. As a rule, it indi­cates the brand of the man­u­fac­tur­er, sam­ple num­ber, cri­te­ria for eval­u­at­ing dia­monds, etc. All this allows you to avoid fakes and not over­pay for the prod­uct itself. In this case, the jew­el­ry tag is a kind of jew­el­ry pass­port.

Jew­el­ry inserts.

Quite often, jew­el­ry is com­ple­ment­ed by oth­er mate­ri­als, which makes it pos­si­ble to sig­nif­i­cant­ly reduce the final cost of jew­el­ry. The role of such inserts are stones, which can be both pre­cious and orna­men­tal. Infor­ma­tion about them is also served on the accom­pa­ny­ing label.

Size and oth­er para­me­ters.

How to choose the right gold jew­el­ry? The most impor­tant thing in this case is not to rush into the choice, but to think care­ful­ly in advance with what, how and when you will put on a new piece of jew­el­ry. Par­tic­u­lar atten­tion should be paid to the con­fig­u­ra­tion of the prod­uct in order to under­stand how it will be in har­mo­ny with your image.

Jew­el­ry tags: what to look out for

As men­tioned above, this ele­ment is con­sid­ered the main accom­pa­ny­ing doc­u­ment when it comes to buy­ing in a seri­ous jew­el­ry store. When choos­ing any prod­uct, you should pay atten­tion to the fol­low­ing char­ac­ter­is­tics:

  • appear­ance — the label is usu­al­ly made of thick glossy paper and has a hole with a grom­met through which a thread is passed that con­nects it with the dec­o­ra­tion. In addi­tion, it must have a seal on it, which should not be bro­ken;
  • man­u­fac­tur­er — it can be both domes­tic and for­eign;
  • the legal address of the com­pa­ny pro­duc­ing such prod­ucts;
  • the name of the jew­el­ry — both gen­er­al and brand­ed, as well as its arti­cle;
  • a sam­ple con­firm­ing the puri­ty of the met­al;
  • total weight;
  • descrip­tion of the insert (if any) — mate­r­i­al, weight, num­ber of carats for pre­cious stones, etc.;
  • size — either the num­ber of the ring, or the length of the chain or bracelet.

Care­ful study of the label allows you to avoid many prob­lems in the future. In addi­tion, you should also care­ful­ly exam­ine the prod­uct itself. A stamp affixed in the cor­rect place will be con­sid­ered a con­fir­ma­tion of its authen­tic­i­ty. On rings it is on the inside, on ear­rings it is on the tem­ples, and on chains it is on the clasp or on adja­cent parts.

Pen­dants and pen­dants con­tain a “print” on the pen­dant ele­ment, some­times on the back of the item itself. The imprint on the bracelet is locat­ed on the ring or con­nect­ing link between the main part and the lock. The pres­ence of the brand in any oth­er place indi­cates the dis­hon­esty of the man­u­fac­tur­er or sell­er. It is bet­ter not to buy such jew­el­ry in this place, oth­er­wise you run the risk of being deceived and get­ting some strange alloy instead of gold.

Our com­pa­ny invites you to use the ser­vices of the store, where every­one will cer­tain­ly find a qual­i­ty prod­uct at a decent price. We have col­lec­tions of the best jew­el­ry man­u­fac­tur­ers. When order­ing them here, you can be sure of the qual­i­ty of jew­el­ry, which is quite capa­ble of adding to the list of your fam­i­ly heir­looms in the future.


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