How Pandora product catalogs have changed > read on Braslety.com.ua

“Do you remem­ber how it all start­ed?” — a line from a well-known and loved by many songs will set the mood for today’s arti­cle about the his­to­ry of the famous jew­el­ry brand Pan­do­ra.
I don’t know about you, but it’s always inter­est­ing for me to read about the for­ma­tion of great per­son­al­i­ties and lead­ing glob­al com­pa­nies — every­one has such a dif­fer­ent path to suc­cess and recog­ni­tion, but they all have one thing in com­mon — new ideas that peo­ple lit­er­al­ly burn with and the desire to bring them to life.
In this arti­cle, I sug­gest you take a small visu­al excur­sion into the his­to­ry of the Pan­do­ra brand — see how the cat­a­logs of our favorite prod­ucts looked like at the time of the begin­ning of the “cap­ture” of the minds and hearts of women around the world.
The first direc­to­ry I could find is for 2000when the first Pan­do­ra col­lec­tion was released, which con­sist­ed of only 1 bracelet and 24 charms. By the way, 10 charms from that col­lec­tion are still on sale today.

Now the Pan­do­ra col­lec­tion includes more than 50 bracelets, about a thou­sand charms, rings, ear­rings, pen­dants, and all this in such a short time peri­od! Impres­sive, right?

The fol­low­ing direc­to­ry that I could find refers to 2003.

Look, the logo is not at all the one we are used to, and the charms do not have the arti­cles we are used to.
Take a close look at the charms: some are still on sale today, and per­haps your bracelet has almost the first released charms?

Cat­a­log 2004

Pay atten­tion to the mod­el on the cov­er — she has 3 Pan­do­ra chains with charms around her neck. Imag­ine how hard it is. Now the com­pa­ny does not offer to wear charms around the neck, max­i­mum charms are pen­dants. Lots of abstract charms, themed charms com­ing lat­er.

Cat­a­log 2005

Please note that some charms have remained as they were, and some have gone through a kind of upgrade and now look a lit­tle dif­fer­ent. For exam­ple, a cat and a pig can­not be rec­og­nized, but an owl, a snake, a dog and a hedge­hog have not changed at all. Also in this cat­a­log there is a suf­fi­cient num­ber of gold charms.

Cat­a­log 2006

There are enough charms, but there are no options for bracelets yet. In the cat­a­log we see a stan­dard Pan­do­ra base bracelet.

Cat­a­log 2007

The design of cat­a­logs, start­ing this year, is becom­ing more and more sim­i­lar to the one we have become accus­tomed to in recent years. White back­ground — well, so that noth­ing dis­tracts from admir­ing such beau­ti­ful dec­o­ra­tions.

Arti­cles of charms are becom­ing longer — if in pre­vi­ous years they were three-dig­it, then in this cat­a­log they are already 5‑digit. A the­mat­ic divi­sion of charms appears, vari­a­tions of the Pan­do­ra bracelet in gold and bicol­or.

In total there are 7 bracelets in the cat­a­log. There were many rings and ear­rings. The rings are pre­sent­ed singly so far, it will be pro­posed to com­bine them in sev­er­al pieces a lit­tle lat­er. A suf­fi­cient amount of Mura­no, there are also divid­ing chains.

Cat­a­log 2008

Since 2008, cat­a­logs have become almost the same as we are used to see­ing them today. So I’m post­ing just a cou­ple of pho­tos.

A sig­nif­i­cant event — since 2008, a crown appears above the let­ter “O”.

Cat­a­log 2009

Pan­do­ra’s core phi­los­o­phy of cap­tur­ing unfor­get­table moments and pre­serv­ing them is increas­ing­ly reflect­ed in cat­a­log pho­tos and oth­er print­ed prod­ucts.

Cat­a­log 2012

Cat­a­log 2013

Cat­a­log 2014

Now Pan­do­ra prod­uct cat­a­logs are released with each new col­lec­tion, and they appear very often. In addi­tion to sea­son­al col­lec­tions (win­ter, spring, sum­mer, autumn), there are spe­cial col­lec­tions for the hol­i­days: Christ­mas col­lec­tion, Valen­tine’s Day col­lec­tion, Moth­er’s Day col­lec­tion, off-sea­son col­lec­tion (sum­mer-autumn).